Steak ‘n Shake Expands to El Salvador as Bitcoin Strategy Gains Momentum
Steak ‘n Shake is preparing to enter El Salvador after reporting improved sales tied to its adoption of Bitcoin payments in the US. The company’s visit to the country, which recognises Bitcoin as legal tender, aligns with its long-term goal of enabling cryptocurrency use across global outlets. The move follows an online controversy over an Ether payment poll that the brand quickly reversed after backlash from Bitcoin supporters.
