Williams-Sonoma Partners with Noted Fashion Designer
Williams-Sonoma, Inc. (NYSE: WSM) shares reported its Pottery Barn arm announced today a new home collaboration with globally renowned fashion brand and designer, Cynthia Rowley. The new Cynthia Rowley for Pottery Barn collection combines Rowley’s iconic feminine and vibrant designs with Pottery Barn’s signature craftsmanship to create a colorful assortment of decorative, tabletop and entertaining pieces.
Designed with hosting in mind, Rowley developed artwork for her debut Pottery Barn collection that celebrates her pretty-meets-sporty aesthetic with scenes of trees, jewels, and flowers. The collection includes artful accents like a raffia mirror, multi-colored gemstone napkin rings, and colorful floral dinnerware that can be layered and mixed together for a bold, stylish look that brings a high-fashion sensibility to the home.
“The Cynthia Rowley for Pottery Barn collection celebrates Cynthia’s signature aesthetic sensibility for its energetic and colorful designs,” said Monica Bhargava, President of Pottery Barn.
“Every piece is designed to layer and delight – infusing tablescapes with vibrant color and a touch of the unexpected.”
“Designing this collection is like dressing the table in its best outfit,” said Rowley. “We approached it with the same eye for color, print and unique details that define our ready-to-wear — creating pieces that bring the true essence of our brand to life.”
WSM shares closed Thursday at $158.90.
