YouTube to Revise Monetisation Policy to Target Mass-Produced and Repetitive Content

YouTube is updating its monetisation rules to increase its scrutiny of mass-produced content. The YouTube Partner Programme (YPP), which governs the platform’s monetisation policy, has always encouraged creators to publish original and authentic content. Now, with this update, the streaming giant is better defining mass-produced and repetitious videos to evaluate them and likely reduce the monetary compensation. The new policy will come into effect starting July 15.