Adobe, Audible, Ford and Others Team Up With OpenAI to Show Ads in ChatGPT

Feb 12, 2026 - 11:00
Adobe, Audible, Ford and Others Team Up With OpenAI to Show Ads in ChatGPT
OpenAI started testing ads in ChatGPT on Monday, and now several companies have announced their partnership with the San Francisco-based artificial intelligence (AI) giant for the pilot run. Among the frontrunners are Adobe, Audible, Ford, Target, Dentsu, and others. The brands, in separate announcement posts, said that they will use this ad opportunity to meet new customers in places where they already frequent.