Instagram Blend Feature With Personalised Content Suggestions Launched: How it Works

Apr 17, 2025 - 17:00
Instagram Blend Feature With Personalised Content Suggestions Launched: How it Works
Instagram 'Blend' feature for users on Thursday, a new private co-operative feed that works similarly to direct messages. Users can invite friends to a blend, and Instagram's algorithm will automatically curate a unique, ongoing feed of recommended Reels for both members, based on their individual platform activity.